Chevrolet Monte Carlo SS
Back in the late 1960’s, the Chevrolet product planners wanted to enter the personal luxury segment with a new model. Since Chevrolet was famous as a mid-priced car brand, moving up the ladder was a big deal. Chevy knew they needed a fresh design, new name and a powerful engine.
So, in 1970, they introduced the Chevrolet Monte Carlo. They built it on the modified Chevelle platform. The Monte Carlo was a handsome coupe-only car with V8 engines, an attractive interior, and decent performance. Most Monte Carlos came with a smaller V8 engine for those who wanted to concentrate on the luxury aspect of this model. However, there was one crazy muscle option in the form of the SS 454 package.
The 454 version was a true muscle car with a monstrous 7.4-liter V8 engine that could pump 360 HP. And it could propel the heavy Monte Carlo to amazing 0 to 60 mph times. Also, for just $420 above the base price, buyers could get the trim level. It transformed it from a somewhat lazy cruiser to a quarter mile beast.
However, only around 3,800 people decided to buy it, so the Monte Carlo SS 454 remains one of the rarest classic luxury muscle cars to emerge from Detroit.
The reason for such a low number is that Chevrolet had few muscle cars in their model lineup. So, car enthusiasts turned to the Chevelle, Camaro or Corvette for performance and looks. But the typical Monte Carlo buyer preferred comfort and luxury. Interestingly, the SS 454 option fell somewhere in the middle, contributing to the sales numbers.