Concept cars are a part of the lifeblood that fuels the automotive industry. They gauge whether consumers will embrace or shun a new vehicle. The role of a concept car is becoming increasingly important, as consumers become more involved in the future of automotive design. Concept cars like the Oldsmobile Aurora changed the future of how automakers would design vehicles.
There have been hundreds of successful concept cars that have gone through the auto show circuit. There have also been great concept cars that never went into production. Cars and trucks that had a lot of potential such as the Dodge Power Wagon concept or the Jeep Jeepster concept were unique had a lot of potential but unfortunately never hit the market. Taking a look back at some of the best concept cars and why they never went into production is a great mystery. Join us as we looked back at 25 unique concept cars that, due to whatever reason, never saw their time on car lots via America Loves Horsepower below.
25: Dodge Copperhead
There’s no denying the Dodge Viper was an awesome sports car. It was one of the first performance cars to break the 400 horsepower mark at a time when those numbers were almost unheard of. The problem was that the Viper had a high price tag and the car wasn’t practical for casual drivers. The Copperhead was a sports car concept that was supposed to give buyers a more practical alternative to the Viper (via Motorious).
A V-6 engine powered the Copperhead concept and it was rear-wheel drive. This car had a recipe for fun due to its lightweight modern design. That made sense because it was essentially the same recipe Mazda used with the Miata years earlier. The Dodge brand was on a successful run in the 1990s, and it’s curious why Chrysler didn’t release this sports car. The market for the Copperhead would have been there, and enthusiasts would have snapped them up as a result.