25 Cars & Trucks That Almost Ruined Toyota’s Reputation Forever

Cameron Eittreim April 11, 2022

4: Toyota Echo

When the Toyota Tercel was discontinued, there was a void left in the lineup for a compact car. Toyota reintroduced a new compact car into the lineup, and that was the Echo. The Echo was a small car that didn’t offer much refinement but initially offered a lot in the compact car segment (via Auto Evolution).

Unfortunately, the Echo never sold well, and the consumers flocked to other automakers. There were just better options that were on the market than the Echo. This was one of Toyota’s most embarrassing projects.

<< Previous

NEXT >>

3: 2001 Toyota Prius

Also released around the same time as the egg-shaped Echo was the Toyota Prius. The first generation of the Prius was an awkward-looking car that was compact and underpowered. Consumers weren’t sure what to make of the original Prius, and it never sold well because of the weird design (via Auto Evolution).

Nowadays, you’ll seldom see an original Prius on the road because the first generation was so lackluster. Most consumers never even considered this car when it came time to buy a new vehicle. The hybrids from this period were experimental at best and the original Prius was evidence of that.

<< Previous

NEXT >>

2: Toyota RAV4 EV

The Toyota RAV4 EV was a project by Toyota to try and introduce a fully electric vehicle into the market. The car debuted at auto shows around the country, and there was a lot of hype that surrounded it. Unfortunately, the RAV4 EV never had a decent range and its price was so expensive that most consumers couldn’t justify the cost (via Auto Evolution).

Interestingly enough, the RAV4 EV has become a sort of collector’s item nowadays. These SUVs continue to rise in value, even though initially it was a mistake by Toyota. The RAV4 EV is one of the first EV SUV models ever released on the market, and will go down in history as a confusing piece of Toyota history.

<< Previous

NEXT >>

1: Toyota Tundra Terminator T3 Edition

The Toyota Tacoma was the first full-sized truck that was ever built by Toyota and it managed to become a modest success. But one of the more confusing models in the Tundra lineage was the Terminator T3 Edition. Was sold as a package deal with the new Terminator movie, the truck didn’t offer any enhancements in terms of performance or luxury (via Auto Evolution).

Instead, consumers got a pre-packaged toy that had a hefty price tag slapped on it for the Terminator name. The truck didn’t offer anything unique in the way of performance or value for the price. These days there aren’t a lot of these T3 Edition trucks left because production numbers were low just like the sales.

<< Previous

25 Cars & Trucks That Almost Ruined Toyota’s Reputation Forever

4: Toyota Echo

3: 2001 Toyota Prius

2: Toyota RAV4 EV

1: Toyota Tundra Terminator T3 Edition

POPULAR