Hudson, like General Motors in the ’90s and early 2000s, had quite a few brands under its umbrella. One of the most unique brands was Terraplane, in production from 1932-1938. Terraplane cars were two things, cheap and powerful, which were the main selling points for the cars initially (via How Stuff Works).
The Essex-Terraplane Eight was the most popular model. It featured an elongated hood and a luxurious interior. The problem was that consumers just weren’t interested in the cars and the executives at Hudson decided it was best for the brand to be disbanded.