2: Toyota RAV4 EV
Toyota earned some credit by pushing alternative energy vehicles long before it was fashionable. But the first-generation Toyota RAV4 EV was bulky, expensive, and had limited range. The vehicle was sold in very low numbers in California and a few other states. Toyota would show the vehicle off at different trade shows and you could lease one as well. With a limited driving range and expensive repairs, the first-generation RAV4 was just not practical.
Later on, Toyota added modern features and a redesign to the model, which just recently was discontinued after almost a decade in service. It’s interesting to look back and see just what Toyota went through with these first-time designs.
