When you think of the Tempo, you think of one of the best-selling cars in the world. The Tempo sold over three million cars the first year. The design of the Tempo made it lack a lot of the features that you’d suspect in a sedan in this price range. Consumers were aware that Tempo had a reputation for quality issues, but the affordable price made it worth pursuing. The Tempo’s performance improved over time but was not enough to bolster sales.
As the decade went on Ford was directing energy to different vehicles, and the Tempo was at the forefront of this. Had the company had innovated more and improved it quality, the Tempo might have lived on longer.