39: 2008 Hyundai Entourage
In 2008, Hyundai again tried to tackle a new market segment, this time the minivan. The Entourage shared its platform and body with the new Kia Sedona. While the van was a huge improvement, it still couldn’t compete with Chrysler. Chrysler had perfected the minivan for decades while others failed (via Forbes).
The Entourage fell short in many key areas, and the van just didn’t have the name brand recognition. Not to mention the fact that the minivan market was heavily flooded at this time, and it was hard for a new van to make a name for itself.