Chevrolet Camaro Berlinetta
The market for personal luxury coupes was at an all-time high in the 1980s as baby boomers became a more affluent part of the population. GM saw an opening in this segment and launched the Camaro Berlinetta. Dubbed the ‘Secretary’s Camaro,’ the Berlinetta was a pleasant mixture of luxury and performance wrapped up into a Camaro body. The Berlinetta was an interesting concept to say the least but it didn’t take off at all (via LS1 Tech).
The main problem was that the Berlinetta had a lot of new technology that wasn’t tested before and it wasn’t the most reliable car. Likewise, the performance of the Berlinetta wasn’t that great either. The car was weighed down by the new interior and the extra luxury equipment and its performance just didn’t match up.