Ford Taurus
The Ford Taurus was a legend in the automotive industry as the car that saved Ford during the late eighties. But by the 1990s the design of the Taurus grew stale and drivers moved onto Japanese imports. The Honda Accord and Toyota Camry were better cars in every way. When the overtly oval Taurus hit the market in 1996, its design was questioned by consumers and the automotive press alike (via Motorious).
The SHO version of the Taurus was plagued by reliability problems, which didn’t help the lackluster consumer demand. The styling was reminiscent of a dead fish and generally lacked any sense of design. It was downhill for the Taurus brand after this car as its styling only got worst. The 1990s Taurus is perhaps one of the most confusing cars of the decade because, before this version, the Taurus was the best-selling car in America.