30: 1999 Lincoln Navigator
The Lincoln Navigator was arguably the big burly SUV that started it all. It was the first luxury SUV that sparked the craze of Escalades and rims that we saw throughout the 2000s. Lincoln did a great job with differentiating the Navigator from its platform-mate the Expedition. The interior was a lot more refined with plenty of luxury features to wrap drivers in. This included new captain’s chairs in the rear and a built-in entertainment center for passengers to enjoy. A lot of what the original Navigator included were first-time advancements for a luxury SUV.

There was also a different engine choice which was the In-Tech V8, boasting a lot of new technology over the Triton V8 in the Expedition. The air ride suspension gave the Navigator an excellent ride quality, especially for such a large vehicle. Following the success of the original Navigator, the brand has continued to this day with many upgrades. The Navigator spurred the entire luxury SUV segment that we still see to this day.