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Est. 2015 — Automotive Stories for Cars Enthusiasts
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Cars Page 9 of 20

20 Cars That Almost Bankrupted Ford

12: 1980-1982 Ford Thunderbird

Photo Credit: Car domain

Few cars were as instrumental and short-lived as the Thunderbird was. Yes, the car did run for almost 60 years, but there were many bad incarnations of it. The early 1980s models were probably some of the most confused models in its lineage. Ford was attempting to market the Thunderbird as a luxury car, but the problem was that it was identical to Lincoln models.

Photo Credit: Car domain

What happens when a company tries to sell two of the same cars? One is probably going to tank and that was the ’80-’82 Thunderbirds. Trying to downsize such an iconic car was a bad move on Ford’s part and drivers didn’t respond accordingly. Nowadays, the ’80-’82 Thunderbird is hard to come by, as only every so often you’ll be able to find an example still on the road.

Written by
Cameron
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