Oldsmobile Aurora
The Aurora was a last-ditch effort by GM to save the floundering Oldsmobile brand in the ’90s. The only problem was that the car quickly lost its way and became just another badge-engineered GM. By the end of its lifecycle, there wasn’t a whole lot to like about the Aurora and the model ended up being discontinued by the 2000s. Originally the car had a great V8 engine and several design elements that set it apart from the crowd (via Hemmings).
The Aurora might have been a success if GM hadn’t gone cheap with certain elements of the design. But the competition in the sedan segment was fierce back then and there were many models from much better competition to choose from. Lexus in particular had a stranglehold on the luxury car segment around this time and there was no way that a car from GM was going to take the crown.