Anatomy of a Gremlin – AMC Gremlin

The AMC Gremlin was a unique car, so much so that a unique advertising campaign had to match it. The car was small and compact but it offered a reasonable amount of interior volume. Which is why the advertising campaign was designed to show the insides of the vehicle. Albeit in a unique way that posed some rather unique questions for the readers. The AMC Gremlin was a car that managed to sell quite well and it was one of the few bright spots for AMC in the 1970s (via Driving Todays).
Sadly though, all the unique advertising in the world couldn’t save the company from its ultimate demise. The company was purchased by Chrysler Corporation in the latter part of the 1980s and the Gremlin was never seen again.