23. BMW 318ti
The idea behind the BMW 318ti was straightforward so it should’ve worked, but somehow it didn’t. In 1995, BMW introduced its E36 3-Series Compact model to U.S. buyers. It was their attempt to present a premium compact car they thought would be perfect for the emerging market. The 318ti had all the classic BMW features, design, and performance, but they sold far fewer than anyone expected.
Unfortunately, American car consumers didn’t even consider buying this version of the 3-Series. For some reason, the sedan, coupe, and convertible proved to be far more popular. The 318ti was on the market for just a couple of years, selling around 10,000 examples in total.