Buick Roadmaster Estate Wagon
Even though the Roadmaster Estate Wagon was the least popular body style in the Buick line up, it was the most impactful. And that was because it introduced the station wagon as a category in the American car industry. Of course, there were numerous wagons before, but they were all sedan delivery cars they designed and produced for commercial purposes.
However, when they revealed the Roadmaster Estate in the late ’40s, it changed the game. Suddenly, there was a fresh and interesting long roof they based on a luxury model with a powerful engine, wood grain details, upscale equipment, and prestige. This model showed that people carriers and station wagons can be cool and interesting, although just a few customers decided to purchase this special model.
Compared to the production of the standard Roadmaster, which was around 80,000 per year, they only built several hundred Roadmaster Estate Wagons. Although that was not enough to make Buick any money, it was enough to start a trend.