6. Features
There are very few features that Tesla offers as an option. Musk has been a strong proponent of offering minimal optional features on a new vehicle. Tesla has been known for innovating what the electric car could be. But the models in the lineup have always offered just a one-stop-shop in terms of features. Where you can customize and order gas-powered cars such as a Dodge Charger, on a Tesla you cannot.

Tesla needs to start offering more features. If they open the gates and start offering more customizable features on their lineup of cars, things will change. The company is too boxed off right now from the rest of the automotive industry. Drivers want to have options when it comes to buying a car.