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Est. 2015 — Automotive Stories for Cars Enthusiasts
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Top 10 Weirdest Brand Collaborations in Automotive History

9. Citroën C3 Elle Edition

9. Citroën C3 Elle Edition
Citroën C3 Elle Edition: A chic hatchback blending fashion-forward design with urban sophistication.

Citroën’s collaboration with renowned fashion magazine Elle led to the creation of the stylish Citroën C3 Elle Edition, a vehicle explicitly designed to appeal to fashion-conscious urban drivers.
Launched in 2018, this limited-edition hatchback featured sophisticated exterior color combinations, subtle “Elle” branding, and elegant interior accents inspired by contemporary fashion trends.
Touches like cherry-pink detailing, premium upholstery textures, and minimalist design cues resonated with a predominantly female demographic seeking individuality and chic appeal in their daily commute.
By aligning automotive innovation with fashion-forward sensibilities, Citroën successfully attracted attention from a market segment often overlooked by traditional automotive campaigns.

Written by
Cameron
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