When Chrysler acquired American Motors Corporation (AMC) in 1987, it didn’t just get factories—it inherited Renault’s U.S. assets, a patchwork of dealerships, and a portfolio of cars that didn’t quite fit Chrysler’s mold.
Out of this whirlwind, the Eagle brand was born, seemingly overnight, with a lineup cobbled together from AMC and Renault projects.
From the start, Eagle’s identity was complicated, setting the stage for one of the most ambitious—and confusing—chapters in Chrysler’s history.
