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20 Cars You’d Never Expect to Be on a Billionaire’s Bucket List

Cameron Eittreim July 19, 2025

When it comes to cars, wealthy individuals are often associated with the world’s most extravagant supercars and rare collectibles. But behind the scenes, even billionaires sometimes defy expectation—opting for vehicles that reflect personal stories, nostalgia, or sheer eccentricity rather than just a jaw-dropping price tag. From humble hatchbacks to quirky classics, these choices reveal a surprising side to the world’s richest. Get ready to discover the unexpected favorites that have found a place on billionaire bucket lists—cars that tell a story, spark a memory, or simply make life more fun.

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1. Volvo 240 Wagon

1200px 1990 volvo 240 gl 2.3 %28245%29 front — A vintage Volvo 240 classic wagon sits parked by the roadside, its retro lines and boxy charm on full display. | Photo by Brett Sayles on Pexels

The Volvo 240 Wagon is the ultimate symbol of enduring reliability and subtle sophistication. While its boxy silhouette may seem worlds apart from exotic sports cars, this retro classic is beloved for its practicality and timeless appeal. Some billionaires are drawn to its cult status among collectors, appreciating the nostalgia and understated presence it brings to their garages. According to Car and Driver, the 240 Wagon’s reputation for longevity and character makes it a surprisingly coveted choice, even among the ultra-wealthy.

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2. Toyota Prius

1200px toyota prius v hybrid car launch — A sleek Toyota Prius hybrid car glides along a city street, highlighting its eco-friendly design and modern appeal. | Photo by Vo Huy on Pexels

The Toyota Prius has earned a spot in the garages of some of the world’s most eco-conscious billionaires. Notably, tech magnates like Larry Page have chosen the Prius for its impressive fuel efficiency and unassuming design, reflecting a commitment to sustainability over showiness. Its presence in high-profile collections is a testament to the value placed on green technology and environmental responsibility. As Forbes notes, the Prius remains a favorite for those who want to make a statement—quietly.

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3. Ford F-150

2025 ford f 150 — A rugged Ford F-150 pickup truck stands ready for adventure, showcasing its power and versatility as a utility vehicle. | Photo by Roberto Lee Cortes on Pexels

The Ford F-150 stands as an icon of American durability and versatility, making it a surprising—but logical—choice for some billionaires. Its rugged reliability and practical design have broad appeal, even at the highest levels of wealth. Notably, Bill Gates has expressed his appreciation for pickup trucks, demonstrating that luxury isn’t always about flash. As highlighted by MotorTrend, the F-150’s legendary status and everyday functionality earn it a well-deserved place on unexpected bucket lists.

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4. Honda Accord

1200px honda accord %28cp1 cp3%29 china %2820%29 — A sleek Honda Accord sedan gleams under the sunlight, showcasing its reputation as a stylish and reliable car. | Photo by Emre Aslihak on Pexels

The Honda Accord is celebrated for its remarkable reliability, value, and comfort, making it a smart choice for practical-minded billionaires. Many high-powered executives opt for the Accord, preferring its understated quality and dependable performance over ostentatious alternatives. This sedan’s enduring reputation for excellence ensures it remains a staple among those who appreciate function above all else. According to U.S. News & World Report, the Accord consistently ranks as a top pick for drivers who demand both efficiency and comfort.

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5. Volkswagen Beetle

1200px 2002 volkswagen new beetle %289c my02.5%29 2.0 coupe %282010 10 01%29 01 — A vibrant, vintage Volkswagen Beetle gleams in the sunlight, showcasing the timeless charm of this iconic classic car. | Photo by Stephen Andrews on Pexels

The Volkswagen Beetle holds a special place in automotive history, celebrated for its whimsical design and legendary status. Its unmistakable silhouette and cheerful personality evoke strong nostalgia, attracting billionaires who appreciate both its historic significance and playful charm. Collectors, including some celebrities, have amassed impressive Beetle collections, embracing the model’s lasting cultural impact. As noted by BBC Autos, the Beetle’s enduring appeal bridges generations, making it a truly unexpected yet beloved addition to elite garages.

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6. Jeep Wrangler

1200px jeep wrangler rubicon 4 door in kragujevac — A rugged Jeep Wrangler conquers a rocky trail, perfectly embodying the spirit of off-road adventure and freedom. | Photo by JACKY LIN on Pexels

The Jeep Wrangler is synonymous with rugged adventures and off-road excitement, boasting a devoted following among outdoor enthusiasts. Its go-anywhere attitude and iconic styling make it a must-have for billionaires who crave exploration beyond city limits. The Wrangler’s versatility allows owners to escape the ordinary, a quality that resonates with those who value freedom and nature. As Road & Track highlights, the Wrangler’s enduring popularity and adventurous spirit secure its place in even the most exclusive collections.

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7. Subaru Outback

motor-junkie — A rugged Subaru Outback crossover stands parked on a forest trail, ready for adventure with its all-wheel drive capability. | Photo by Andrés Chirrisco on Pexels

The Subaru Outback is revered for its rugged versatility and all-weather capability—qualities that resonate with outdoor-loving billionaires. Its practical design, ample cargo space, and dependable all-wheel drive make it a go-to choice for those who want adventure without sacrificing comfort. Even among the ultra-wealthy, the Outback’s blend of functionality and understated style is hard to resist. As Consumer Reports notes, the Outback’s reputation for reliability and durability cements its place in surprising luxury collections.

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8. Mercedes-Benz G-Class (Old Models)

Early Mercedes-Benz G-Class models—better known as G-Wagons—were designed as no-nonsense, utilitarian vehicles. Originally built for rugged terrain, these classic, boxy SUVs have since become collector’s gems among billionaires who appreciate their raw style and timeless appeal. The straightforward design and military roots give old G-Wagons an authenticity that modern luxury versions sometimes lack. As Hagerty explains, these early models now enjoy a cult following, making them a sought-after status symbol with a unique backstory.

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9. Mini Cooper

The Mini Cooper stands out for its enduring charm, compact design, and nimble performance. Beloved by moguls who favor driving excitement and British heritage, the Mini’s playful personality is hard to resist. Its iconic style and historic rally pedigree give it a unique place in the automotive world. According to Top Gear, the Mini Cooper’s blend of fun, style, and history attracts even the wealthiest car enthusiasts to its ranks.

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10. Land Rover Defender (Classic)

The classic Land Rover Defender is revered for its legendary durability and fearless, go-anywhere capability. This utilitarian icon, once seen as a workhorse, has captured the hearts of elite collectors who crave adventure and authenticity. Its rugged good looks and storied history evoke a sense of exploration and freedom, making it a bucket-list favorite even in the most luxurious circles. As Autocar highlights, the Defender’s timeless appeal and robust engineering have driven its surprising popularity among the world’s wealthiest.

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11. Chrysler Pacifica Hybrid

The Chrysler Pacifica Hybrid brings together family-friendly functionality and cutting-edge green technology, making it a sensible—if surprising—addition to a billionaire’s garage. This minivan appeals to ultra-wealthy parents who prioritize space, comfort, and eco-friendliness for their families. With its innovative plug-in hybrid system, the Pacifica Hybrid demonstrates that practicality and environmental consciousness can coexist in style. According to Edmunds, its reputation for versatility and efficiency makes it a logical choice for those who want the best of all worlds.

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12. Tesla Model 3

Even with the means to purchase the world’s rarest exotics, some billionaires deliberately choose the Tesla Model 3. Praised for its cutting-edge technology, impressive efficiency, and understated take on luxury, the Model 3 reflects a modern mindset that values innovation over ostentation. Its minimalist design and high-tech features appeal to those who want to make a progressive statement. As The Verge explains, the Model 3’s widespread popularity and performance make it a standout—even for those who could drive anything.

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13. Citroën 2CV

The Citroën 2CV is a true icon of quirky, minimalist design, beloved for its simple engineering and unmistakable appearance. Billionaire collectors with a taste for the unique are often drawn to the 2CV’s historic significance and whimsical charm. Its status as a “people’s car” and its enduring cult following make it an appealing oddity in luxurious collections. As The Guardian notes, the 2CV’s enduring legacy continues to captivate those who appreciate the unusual and the iconic.

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14. Toyota Land Cruiser (FJ40)

The Toyota Land Cruiser FJ40 is celebrated as a rugged, go-anywhere legend—an enduring favorite among billionaires with a passion for adventure. Renowned for its durability and off-road prowess, the FJ40 is often lovingly restored and meticulously maintained by collectors who appreciate its heritage and reliability. Its classic, utilitarian design and global reputation for conquering rough terrain make it a prized possession in elite garages. As Hemmings details, the FJ40’s legacy ensures it remains a top choice for those who crave both nostalgia and capability.

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15. Saab 900 Turbo

1280px 1984 saab 900 turbo 16 28nl29 in white2c rear left — A classic Saab 900 Turbo sits parked on a city street, showcasing its distinctive, quirky Scandinavian design. | Photo by Willian Cittadin on Pexels

The Saab 900 Turbo stands out as a beacon of Scandinavian quirkiness and engineering innovation. Its unique blend of performance and eccentric design appeals to billionaires who appreciate individuality and unconventional style in their car collections. With its turbocharged punch and distinctive silhouette, the 900 Turbo has earned a cult following among those who seek something truly different. As Jalopnik highlights, this classic Saab is treasured by those who aren’t afraid to stand out from the crowd.

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16. Dacia Duster

Im06351 1 dacia duster — A sleek Dacia Duster stands parked on a city street, showcasing its reputation as a practical, budget-friendly SUV. | Photo by Georgi Kanov on Pexels

The Dacia Duster has earned a cult following thanks to its unbeatable value, rugged build, and surprising off-road prowess. While it may seem out of place among luxury vehicles, some wealthy collectors delight in its fearless utility and no-nonsense character. The Duster’s practicality and straightforward charm give it a unique oddball status in elite garages. As Auto Express reports, the Duster’s appeal lies in offering honest capability without any pretension.

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17. Fiat Panda 4×4

1200px fiat panda %2815149260378%29 %282%29 — A rugged Fiat Panda 4×4 stands ready for adventure, blending compact SUV charm with off-road capability. | Photo by Stephen Andrews on Pexels

The Fiat Panda 4×4 may look unassuming, but its legendary off-road capabilities and nimble handling have earned it a devoted fan base—particularly in Europe’s mountainous regions. Billionaires with Alpine retreats or a love for the unexpected appreciate the Panda 4×4’s rugged reliability and quirky charm. As EVO Magazine details, this little Fiat’s cult following is built on its ability to tackle rough terrain with surprising ease—and plenty of character.

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18. Peugeot 205 GTi

1200px 1988 peugeot 205 gti %2834981013263%29 — A classic red Peugeot 205 GTi hot hatch gleams under the sunlight, capturing the spirit of 1980s performance. | Photo by Toni Cuenca on Pexels

The Peugeot 205 GTi is universally celebrated as one of the greatest hot hatches ever built, capturing the hearts of driving enthusiasts and collectors alike. Its sharp handling, playful spirit, and classic styling make it a coveted gem—even in billionaire circles where exclusivity and fun are prized. As Classic & Sports Car highlights, the 205 GTi’s enduring legacy and thrilling drive ensure its place among the most surprising, yet beloved, bucket-list cars.

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19. Ford Bronco (Classic)

Sony dsc — A vintage Ford Bronco, its iconic retro design gleaming, stands parked under the shade of tall pines. | Photo by Kelly on Pexels

The classic Ford Bronco has seen a remarkable resurgence, earning newfound appreciation among collectors and adventurers alike. Its bold, retro styling and rugged off-road abilities have given it a cult status that appeals to the ultra-wealthy who value both nostalgia and capability. Restored and customized classic Broncos are now highly sought-after, gracing the garages of those who appreciate American automotive heritage. As Hagerty observes, the Bronco’s timeless cool factor and adventurous spirit make it an unexpected favorite for billionaire thrill-seekers.

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20. Chevrolet Suburban (Vintage)

The vintage Chevrolet Suburban is a true icon of spaciousness and classic Americana, making it a charming addition to high-end car collections. Its roomy interior and unmistakable design evoke a sense of nostalgia for road trips and family adventures of decades past. Billionaires seeking to round out their garages with a slice of American history often turn to the Suburban for its enduring appeal. As Car and Driver notes, the Suburban’s legacy ensures it remains a beloved and unexpected classic.

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Unexpected Luxuries in Simplicity

As these surprising choices reveal, true luxury often has less to do with price tags and more to do with personal stories, passions, and nostalgia. For many billionaires, the most cherished cars are those with character—vehicles that evoke memories, celebrate individuality, or simply offer pure driving joy. Whether it’s a humble hatchback or a rugged classic, these selections prove that the heart of a collection lies in what moves you, not just what impresses others. Perhaps the ultimate bucket-list car is the one that makes you smile every time you drive it.

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20 Cars You’d Never Expect to Be on a Billionaire’s Bucket List

1. Volvo 240 Wagon

2. Toyota Prius

3. Ford F-150

4. Honda Accord

5. Volkswagen Beetle

6. Jeep Wrangler

7. Subaru Outback

8. Mercedes-Benz G-Class (Old Models)

9. Mini Cooper

10. Land Rover Defender (Classic)

11. Chrysler Pacifica Hybrid

12. Tesla Model 3

13. Citroën 2CV

14. Toyota Land Cruiser (FJ40)

15. Saab 900 Turbo

16. Dacia Duster

17. Fiat Panda 4×4

18. Peugeot 205 GTi

19. Ford Bronco (Classic)

20. Chevrolet Suburban (Vintage)

Unexpected Luxuries in Simplicity

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