17. Geely Gleagle
The Geely Gleagle is a Chinese sub-brand whose name sounds like a tongue-twister or a playful mascot.
Gleagle was intended to capture the imagination of young, urban buyers with a modern and energetic vibe.
Despite its awkward pronunciation, the brand made waves in China’s evolving auto scene by targeting a more youthful market.
Read more about this bold branding move at China Daily.