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Est. 2015 — Automotive Stories for Cars Enthusiasts
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Cars Page 9 of 17

15 Cars That Should’ve Ended a Brand—but Somehow Saved It

8. Subaru Brat

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A vintage Subaru Brat utility vehicle shines in the sunlight, showcasing its classic Subaru charm and rugged design. | Photo by Abhishek Navlakha on Pexels

The Subaru Brat blended pickup utility with coupe quirks, confusing critics and customers alike. What seemed like a recipe for disaster, however, turned into a cult classic among outdoor enthusiasts and adventurous drivers.
Its rugged charm and off-road capability helped Subaru carve out its unique identity in the competitive American market. The Brat’s unexpected popularity set the stage for Subaru’s future all-wheel-drive icons. Explore the Brat’s story at Car and Driver.

Written by
Cameron
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