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Est. 2015 — Automotive Stories for Cars Enthusiasts
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Cars Page 2 of 12

10 Scion Cars That Proved Toyota Knew How to Market to Millennials

1. Scion xB (First Generation)

Scion dj xb 005 (1)
Photo Credit: Creative Commons

The first-generation Scion xB, introduced in 2003, captivated younger drivers with its distinctive boxy design and spacious interior. Its unorthodox styling set it apart from conventional vehicles, making it a pop culture icon. The xB’s affordability and extensive customization options allowed owners to personalize their cars, enhancing its appeal among millennials seeking individuality. (caranddriver.com)

Written by
Cameron
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