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De Lorean DMC 12
Started by John Z. De Lorean in the late ’70s, they briefly marketed the De Lorean as the next big thing in the sports car world. Its founder was the famous ex-GM executive and market strategist who knew the car industry and all its key players. For a short time, it looked like America got a sports car brand that could rival Europe’s finest companies.
However, the production was late, so when they finally revealed the car, it was slow, underpowered and riddled with quality problems. After the initial excitement, car buyers stayed away from the DMC 12. So, De Lorean fell into big financial trouble. Although the DMC 12 looked like an exotic and superfast car, unfortunately, it wasn’t.