6. Edsel
The Edsel story is one of the biggest commercial failures in the car business, even by today’s standards. Back in the late ’50s, they launched Edsel, an upscale brand Ford based on its Ford and Mercury models to compete with Oldsmobile and Buick.
However, when they officially presented the car in 1959, people were puzzled. After promising sales in the first few months, the interest of the buyers simply disappeared. Soon, Ford struggled to sell its cars. So in 1960, after just two years on the market, they killed the Edsel. The problem was the strange design and the hype surrounding the cars. People expected something out of this world, but instead, they got an upscale Ford with a urinal-shaped front grille.