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20 Extreme Hits and Misses From Major Car Manufacturers

Jimmy Adell June 6, 2025

The automotive industry is a world of high stakes and even higher ambitions. Over the decades, major car manufacturers have experienced dazzling triumphs—vehicles that redefined expectations and dominated the roads. Yet, these same brands have also faced humbling setbacks, from infamous design blunders to notorious flops that left a lasting mark.
This rollercoaster journey highlights one truth: success in the car world is never guaranteed. Join us as we explore twenty extreme hits and misses, revealing the unpredictable nature of this dynamic industry.

1. Ford Mustang (Hit)

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Image source: Unsplash

When the Ford Mustang debuted in 1964, it ignited a revolution. Its sporty design, affordability, and performance instantly defined the pony car segment. The Mustang quickly became an American icon, inspiring a fierce following and shaping car culture for generations.
Unlike fleeting competitors, the Mustang’s appeal has endured for decades, with each new generation building on its legendary status.
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2. Ford Edsel (Miss)

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Image source: Wikimedia Commons

The Ford Edsel, launched in 1958, stands as one of the industry’s most infamous flops. Despite enormous hype and anticipation, the Edsel’s awkward design and confusing marketing alienated buyers. Sales plummeted almost immediately, costing Ford millions and tarnishing its reputation.
Today, the Edsel is remembered as a classic cautionary tale—a warning about the dangers of overpromising and underdelivering in car launches.
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3. Toyota Corolla (Hit)

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Image source: Wikimedia Commons

The Toyota Corolla made its debut in 1966 and swiftly became a benchmark for reliability and value. Its reputation for fuel efficiency and low maintenance has helped it outsell nearly every rival in the compact segment, making it the world’s best-selling car.
Millions of drivers across the globe trust the Corolla for daily commutes and family travel. Its enduring popularity continues to set the standard that competitors strive to match.
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4. Toyota MR2 (Miss)

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Image source: Wikimedia Commons

The Toyota MR2 attracted a loyal fan base with its agile handling and unique mid-engine design. However, this very feature limited its mainstream appeal, making it a tough sell for everyday drivers.
Despite its cult status among enthusiasts, the MR2 never achieved widespread success and was eventually discontinued. It remains a fascinating, if ultimately niche, chapter in Toyota’s history.
Reference

5. Volkswagen Beetle (Hit)

5. Volkswagen Beetle (Hit)
Image source: Wikimedia Commons

The Volkswagen Beetle boasts one of the most remarkable journeys in automotive history. From its controversial beginnings in the 1930s to becoming a beloved symbol of the counterculture movement, the Beetle’s instantly recognizable design captivated generations.
With over 21 million units sold, it remains a global icon of simplicity and durability. The Beetle’s charm transcended borders, making it a cultural touchstone and a true automotive legend.
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6. Volkswagen Phaeton (Miss)

6. Volkswagen Phaeton (Miss)
Image source: Wikimedia Commons

The Volkswagen Phaeton was a bold attempt to enter the luxury sedan market, showcasing exceptional engineering and comfort. However, buyers struggled to embrace a high-priced VW, favoring established luxury brands.
Despite its impressive features and craftsmanship, the Phaeton failed to resonate with its intended audience, leading to poor sales and an early exit from showrooms. It stands as a reminder that prestige and perception are crucial in the luxury segment.
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7. Honda Civic (Hit)

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Image source: Wikimedia Commons

The Honda Civic has been a cornerstone of practical transportation since its launch in the early 1970s. Renowned for its fuel efficiency and affordability, the Civic introduced millions to dependable, budget-friendly driving.
Its evolution over the decades has kept it competitive with rivals like the Toyota Corolla, while its lively handling and style have attracted a devoted following. The Civic’s reputation for reliability ensures its continued global popularity.
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8. Honda Insight (Miss)

8. Honda Insight (Miss)
Image source: Wikimedia Commons

The first-generation Honda Insight broke ground as a pioneering hybrid, arriving before most competitors. Unfortunately, its unconventional styling and cramped, two-seat interior limited its appeal.
While technologically impressive, the Insight failed to gain mass-market traction, overshadowed by more practical alternatives. Today, it’s remembered as a bold but ultimately niche step in Honda’s journey toward greener vehicles.
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9. Chevrolet Corvette (Hit)

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Image source: Wikimedia Commons

The Chevrolet Corvette has evolved from a stylish two-seater in the 1950s to America’s premier sports car. Renowned for its power, agility, and racing pedigree, the Corvette continuously pushes boundaries in performance and technology.
With each new generation, Chevrolet uses the Corvette as a showcase for cutting-edge engineering, ensuring its status as both an icon and a benchmark for American automotive excellence.
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10. Chevrolet Volt (Miss)

10. Chevrolet Volt (Miss)
Image source: Wikimedia Commons

The Chevrolet Volt arrived as a groundbreaking plug-in hybrid, blending electric innovation with practical range. Despite its advanced technology and praise from enthusiasts, the Volt struggled to gain widespread acceptance.
Factors like price, marketing confusion, and a hesitant market for hybrids contributed to its underwhelming sales. The Volt remains an important, if commercially disappointing, milestone in Chevrolet’s push toward electrification.
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11. BMW 3 Series (Hit)

11. BMW 3 Series (Hit)
Image source: Wikimedia Commons

The BMW 3 Series has set the standard for sports sedans since its introduction in the 1970s. Celebrated for its precise handling, responsive engines, and engaging driving experience, the 3 Series consistently tops enthusiast and critic lists.
Its blend of performance and everyday usability makes it a favorite worldwide, inspiring rivals to try—and often fail—to match its legendary formula.
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12. BMW i3 (Miss)

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Image source: Wikimedia Commons

The BMW i3 broke new ground with its futuristic design and innovative electric drivetrain. However, its limited driving range and relatively high price kept many buyers at bay.
Despite critical acclaim for its eco-friendly engineering, the i3 struggled to win over mainstream consumers, ultimately resulting in modest sales and a quiet exit from the lineup.
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13. Mercedes-Benz S-Class (Hit)

13. Mercedes-Benz S-Class (Hit)
Image source: Wikimedia Commons

The Mercedes-Benz S-Class has long been considered the gold standard of luxury sedans. Each new generation debuts cutting-edge technology and design, setting trends that ripple throughout the automotive industry.
From advanced safety systems to unmatched comfort, the S-Class consistently redefines what’s possible in a flagship sedan. Its influence is felt well beyond the Mercedes-Benz brand, inspiring competitors to reach for similar heights.
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14. Mercedes-Benz X-Class (Miss)

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Image source: Wikimedia Commons

The Mercedes-Benz X-Class was a bold move into the luxury pickup segment, but it struggled from the start. Buyers were unconvinced by its premium price and perceived lack of distinction from mainstream trucks.
The X-Class failed to establish itself in a fiercely competitive market, leading to its discontinuation after just a few years. It remains a rare misstep for a brand known for setting standards, not following them.
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15. Porsche 911 (Hit)

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Image source: Wikimedia Commons

The Porsche 911 stands as one of the most enduring legends in automotive history. Since 1964, its distinctive design and rear-engine layout have delivered iconic performance on both road and track.
Beloved by enthusiasts, the 911 has achieved countless motorsport victories and remains the benchmark for sports cars worldwide. Its evolution showcases Porsche’s commitment to innovation without sacrificing tradition.
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16. Porsche 914 (Miss)

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Image source: Wikimedia Commons

The Porsche 914 aimed to broaden Porsche’s appeal with affordability and mid-engine balance. However, its modest performance and unconventional styling left many purists disappointed.
While some appreciated its accessibility, the 914 never matched the excitement or prestige of its 911 sibling, resulting in a mixed legacy that still divides enthusiasts today.
Reference

17. Nissan GT-R (Hit)

17. Nissan GT-R (Hit)
Image source: Wikimedia Commons

The Nissan GT-R has earned a legendary reputation for its blend of brute force and sophisticated technology. Often dubbed a supercar killer, the GT-R combines blistering acceleration, advanced all-wheel drive, and remarkable track performance.
Its cult status among enthusiasts is cemented by decades of motorsport success and a relentless pursuit of engineering excellence. The GT-R continues to inspire awe and respect, both on the street and at the racetrack.
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18. Nissan Murano CrossCabriolet (Miss)

18. Nissan Murano CrossCabriolet (Miss)
Image source: Wikimedia Commons

The Nissan Murano CrossCabriolet was a bold attempt to combine SUV practicality with convertible fun. However, its unconventional design confused buyers and critics alike, who struggled to see its purpose.
With limited appeal and awkward proportions, the CrossCabriolet quickly became a punchline in automotive circles and was discontinued after a brief run. It remains a curious footnote in Nissan’s otherwise innovative portfolio.
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19. Tesla Model S (Hit)

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Image source: Wikimedia Commons

The Tesla Model S redefined what electric cars could be, blending impressive range, luxury, and jaw-dropping performance. Its arrival marked a turning point, convincing skeptics that electric vehicles could rival—and even surpass—traditional luxury sedans.
With rapid acceleration and cutting-edge technology, the Model S helped spark an industry-wide shift toward electrification and innovation, solidifying Tesla’s place as a disruptive force in the automotive world.
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20. Tesla Cybertruck (Miss)

20. Tesla Cybertruck (Miss)
Image source: Wikimedia Commons

The Tesla Cybertruck has sparked intense debate since its dramatic unveiling. Its futuristic, angular design divides opinions, while repeated production delays have left its true market impact in question.
As the industry watches to see if the Cybertruck can live up to the hype, its story remains unfinished. Will it become an icon or a misstep? Only time will tell—reminding us that in the car world, risks and rewards go hand in hand.
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